Subscribe# 1 News Source
Reuters
Reuters (today.reuters.com) has great Barbie news, photos, videos and more
Thursday, Jun 11
Mattel plays "wait and watch" game
In an e-mailed statement referring to Bratz, MGA's CEO Isaac Larian said the Bratz brand was "iconic" and that it had huge opportunities if it was nurtured by the right company. A federal jury in California ruled last summer that Barbie doll designer ...
Toys "R" Us hopes "R" Market will snag shoppers
N: Quote, Profile, Research, Stock Buzz) Transformers toys and Mattel Inc's (MAT.N: Quote, Profile, Research, Stock Buzz) Barbie. ... and more »
Monday, Jun 8
Adler designing holiday "adorableness"
1 toy maker Mattel Inc (MAT.N: Quote, Profile, Research, Stock Buzz) to design Barbie-themed decorative home goods such as pillows and pottery, which Mattel said will be in the $20 to $250 price range. This year, Mattel has built a massive campaign ...
Friday, Apr 17
MGA CEO says Mattel got fair offer for Bratz
The chic and edgy Bratz dolls stole market share from Mattel's iconic Barbie soon after their introduction in 2001. But analysts have pointed to weak sales for both doll lines recently, as girls' preferences change.
Thursday, Apr 16
Mattel loss just misses view; more sales pain seen
Those steps included a fashion show in New York, unveiling a six-story flagship store in Shanghai, a party in Malibu, California, and selling special designs of Barbie dolls. Its efforts seem to be reaping some early benefits. Continued...
Wednesday, Apr 1
Toys "R" Us puts value shops within US stores
Last year, Mattel promoted its $60 Elmo Live doll, while Hasbro focused on its $180 toy dog called Biscuit. Toys "R" Us already sells toys at a variety of prices, such as a 4-pack of Play-Doh modeling compound for $2.50 and the Power Wheels Barbie Pink ...
