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China MGA effectively lost rights to the Bratz franchise last summer when the federal jury in Riverside, California ruled that Barbie designer Carter Bryant was still under contract to Mattel when he sold MGA some of the drawings upon which the immensely ...
China Mattel has built a worldwide campaign this year to turn the spotlight on its iconic Barbie doll's 50th year. Barbie sales have dropped over the years as girls' taste in toys change. Steps such as a Barbie fashion show in New York, a six-story flagship ...
China - While domestic gross sales fell 6 percent, international sales were down 20 percent, Mattel said. Barbie, its flagship product that celebrates 50 years in ...