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OH NO!! | Thu, Jul 31
Latest 'Secret Life' more popular than 'Gossip Girl'
Tuesday’s episode of ABC Family's "The Secret Life of the American Teenager" broke through into new territory in all its target demos, including a 16% increase this week in total viewers (3.6 million) and a 7% gain in adults 18-49 (1.6 million).
That means the fifth episode of "Secret Life" outperformed any given episode of the CW's "Gossip Girl" in total viewers and bested the "Gossip" season average by 11% -- despite being on a cable network in the summer instead of a broadcast network during the regular season. (Is this a fair comparison? Not for ABC Family, but they certainly don't mind.)
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